And the ever-increasing pace of Ratan Tata’s personal capacity investments in growing Indian startups just showed signs of further acceleration. In what would be his fourth investment within just 21 days of 2016, the Chairman Emeritus of Tata Sons has invested an undisclosed amount in baby care e-commerce store, FirstCry.

Prior to FirstCry, Ratan Tata has invested in startup data tracking platform Tracxn Labs, followed by pet care supplies ecommerce store Dogspot, and more recently, cashback and coupons website Cashkaro, which is backed by Kalaari Capital — the firm wherein Ratan Tata sits in as an advisory board member.

Prioir to this undisclosed round, FirstCry has gulped in close to $60 Million in numerous funding rounds — extending upto Series D.

The company’s most recent round was in February 2016, when it raised $26 Million in a Series D led by Valiant Capital and others. Then in January 2014, the company had secured a $ 15 million from Vertex Venture Holdings and In February 2012, the company raised a $ 14 million from IDG Ventures India along with SAIF Partners. Excluding the present Ratan Tata round from consideration, FirstCry has raised a total capital of around $ 59 million.

Ratan Tata, on the other hand, has been on a rapid fire spree of investments lately. He became active last year, when he started investing in some of the more established names like Snapdeal, Xiaomi, Urban Ladder etc., following it up with more growth-stage investments like Bluestone, Zivame and Kaaryah. You can have a full look at Ratan Tata’s investments, right here.


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