Gnowbe, the Silicon Valley and Singapore-headquartered EdTech startup, has raised $1.7 million in seed funding. The round saw the participation of Coent Ventures, 500 Startups and POEMS Ventures. In addition, Koh Boon Hwee, the Chairman of Credence Partners and Kabam founder Holly Liu were also a part of the cohort.

The fresh inflow of funds will be put to use to accelerate product development and aggressive growth of the company. They will focus on enhancing the existing team of developers, sales and marketing professionals as they move on to expand their product offerings and boost the richness of its content. This will be done in tandem with their current push for expanding the market presence, as well as forging of several forge strategic partnerships with key players in the industry. It is keen to raise more capital in the coming to further scale the business. So-Young Kang, CEO, and co-founder of Gnowbe, said,

Workforces around the world are rapidly transitioning to a ‘mobile-first’ mindset. This presents a tremendous opportunity for businesses to empower employees through knowledge. Gnowbe already has a head start in delivering mobile-first, microlearning solutions, and we hope to further consolidate our first mover advantage to build upon our brand awareness.

A mobile-first, learn-by-doing platform, Gnowbe, offers engaging content including employee onboarding, product knowledge training and team updates. It leverages micro-learning, social learning, and gamification to encourage active engagement and to drive behavior change. The company says they have designed this platform for time-starved professionals who need relevant, new content accessible when they need it – right in their pockets. Also, the clients that work with Gnowbe have the freedom to author their own content with engaging and action-oriented templates.

Gnowbe is a portfolio company of the REAPRA Group, through its venture capital subsidiary, Coent Venture Partners. REAPRA founder and CEO Shuhei Morofuji said,

Gnowbe’s solutions stand to profoundly impact learning behaviors. By creating engaging content and delivering them through mobile platforms in bit-sized formats, we are facilitating an ‘anytime, anywhere learn’ culture among employees. We believe that this approach will be far more effective in achieving organizational objectives than traditional approaches that have outlived their usefulness.

Gnowbe has inked an exclusive partnership agreement with KPMG Digital Village, a collaborative ecosystem of corporates, start-ups, investors and government bodies, in Singapore. They together aim to drive the adoption and integration of innovative solutions.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.