Binded, the U.S.-based copyright platform, has secured $950,000 from Taizo Son’s fund, Mistletoe. The round also witnessed participation from other investors including Vectr Ventures, Japanese newspaper Asahi Shimbun, M&Y Growth Partners, Social Starts and Tokyo Founders Fund.

This investment brings the total capital raised by the firm to $1.5 million. It will now use the fresh inflow of funds to increase their hiring efforts, work on new integrations, and add the ability to register with US Copyright Office. Taizo Son, CEO of Mistletoe, in an official press statement, mentioned,

In the era of AI and Robotics, creativity is humanity’s most important asset. Binded will become the platform creators use to protect and monetise their creativity. I’m very confident that Nathan and his team will democratize copyright and help create a new economy for creators everywhere.

Incorporated in 2016, Binded works towards helping artists to safeguard their work from potential copyright infringement. It enables them to create a proof of work on a public database, i.e. blockchain. They can upload images, which is saved permanently on the bitcoin blockchain and the user gets a copyright certificate with proof of creation.

Earlier known as Blockai, it has been rebranded very recently. It has now developed integrations with Instagram and Twitter. This will let them link all the creatives to allow seamless copyright claims at the time of creation. The company is also developing copyright monitoring technology which identifies possible copyright infringements. The feature is currently in public beta. Nathan Lands, Co-founder & CEO of Binded, said,

Japan is one of the largest creators of copyrights. We’re excited to have partners that can help us better understand and serve the Japanese market in the future. Today the tools to protect creative works are outdated and poorly suited for modern technology. We are going to change that.

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