As Debjani Ghosh departs from Intel India (scheduled March end), Prakash Mallya will now take over her responsibilities as the new Managing Director for South Asian operations. At his position, Mallya will accelerate Intel’s effort in establishing new growth areas for the company.

The latter has been a part of the company since 2000 and now plans to dedicate the time for the country’s digital transformation. For Intel, India remains an incredibly diverse and dynamic market and a priority. Prior to being promoted to the position of South Asia MD, Mallya served Intel as the Director for company’s Datacenter Group in Asia. The experience of several years and understanding of Asian market has pushed the company to assign this position to him.

In the past, Mallya also drove all of Intel’s sales, marketing and the enablement of Intel products across Southeast Asia which further presents a favorable point for him. Commenting on his appointment, Mallya said,

I am sure that our continued work with the government, our partners, and the local ecosystem will prove to be a win-win relationship for the country and for Intel. Our commitment to innovation, digital literacy, cloud and connectivity technologies, will drive the business conversation in India.

Mallya will now supervise strategic engagements with customers, partners and the government. He aims to stimulate further adoption of technology in the country.

Debjani Ghosh led the company for 21 years of her career and was appointed as MD only in 2012. While heading her responsibilities, Ghosh went through multiple transitions and growth periods over the years. Ghosh has been considering the decision of leaving the chipmaker for some time. She now plans to focus more of her time and energy in helping India make progress on its vision of Digital India, according to a press statement by Intel.

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