Atarw Technologies, a B2B specialist company which offers Aftermarket Products, Engineering Services, Technical Publication, Customised Software Product Development & ITES, has today announced that it has received $2 million seed funding from Quest Informatics.

Founded this year, the company is aiming to become a market leader in aftermarket IT solutions industry which is pegged at around $290 billion. The company’s focus is on three key drivers of transformative Aftermarket change: modernize the system infrastructure, advance customer care and empower service teams to deliver world class customer experience.

It claims that among the offered services, the widely subscribed services by the users include Field Service Management (FSM), Aftermarket ERP, Electronic Parts Catalogue, Support Desk, Remanufacturing, Customer Service Agreement, Training Portal, Float Management, Tools Management, and Bay Management Systems.

Atarw Technologies has made its products available on multiple devices and incorporated technologies like RFID, GPS, Mobile, and SMS integration. It hopes to scale up quickly by offering multiple products, solutions and consulting for both domestic and international market.

Channabasavanna H Sharanappa, Founder CEO, Atarw Technologies said,

For a start-up, Atarw’s product offerings are quite a large platter. Powered by a team of industry specialists, who envision a grand start-up, Atarw is keen on building a culture of excellence in its working environment and employee philosophy.

The depth of Atarw’s products and services and the culture of Atarw are primarily the factors that influenced my decision to move to Atarw full-time from Wipro. At a time when majority of start-up space is filled with B2C companies, Atarw stands out, as it is a world class B2B company.

The average lifetime of automotive and construction equipment products is around 10-15 years, but many OEMs do not have systems and processes to capitalize on after sales, said Suraj Godse, Research Analyst, Best Practices, Frost & Sullivan. “Atarw Technologies helps clients to constantly monitor sales progress, product development and life cycle management”, he added.

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