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Post Snapdeal acquisition, FreeCharge CEO Alok Goel steps down, Founder Kunal Shah takes Charge

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While it has just been a couple of days since Snapdeal acquired Freecharge, a major management re-jig has already taken place. FreeCharge CEO Alok Goel is stepping down from his position and founder Kunal Shah will take his spot.

There is a new role for Alok Goel. He will be working under Kunal Shah and will be in charge of scouting new business opportunities for the company. Alok Goel joined FreeCharge as CEO about 20 months ago and spearheaded business strategy and mobile platform operations.

He will work from the FreeCharge office in Bengaluru, and also help Kunal Shah transition to his role as CEO of FreeCharge. He started his career as a project lead at HCL Technologies.

Later, he worked at Google for five year in different roles, including product management at Google Display Network, head of search & mobile products in India and product manager for search & geo local, India. He was chief operating officer at redBus before he joined FreeCharge as CEO.

Alok Goel said to ET:

This business will have to be built from scratch and there are no hard and fast rules or ideas on the table right now. I spent about 2 months just building a team and after that it was all about execution.

Earlier this week, Snapdeal bought FreeCharge for $450 million, which is by far, one of India’s largest start-up acquisition deal yet. With the acquisition of Freecharge, Snapdeal is aiming to create India’s biggest M-commerce brand.


He has been a technology writer since more than five years. At The Tech Portal, he covers gadgets, startups and the good and bad of tech.

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