TripHobo, the digital media startup with an online platform for comprehensive travel itinerary-planning, has announced that it has partnered with Zomato, to allow its viewers, access to Zomato’s restaurant listing data via its own platform.
With this partnership, the company is planning to enhance the offerings of TripHobo to holiday planners, as a one stop solution for all trip requirements. This will allow TripHobo users to access and utilize the database of restaurants on Zomato.com’s network.
This association follows TripHobo’s recent partnership with global travel search engine, Skyscanner where users can compare prices of hotels, flights and car rentals in addition to planning their trips and itineraries on the platform.
TripHobo users will get content and deals on restaurants along with specialized recommendations based on their itinerary. Say for example, iff you are planning to visit the British Museum in the morning, and the Buckingham Palace in the afternoon, it will offer suggestions on unique places to eat along the route.
Karthik Ramachandra, COO and co-founder of TripHobo said,
Apart from travel, and accommodation, food is a critical component of a well-defined travel itinerary. Through this unique partnership with Zomato.com, we are one step closer to creating the perfect trip planning experience for our users.
Satyajeet Singh, VP Products & Marketing, Zomato said,
Through this partnership, we’re making Zomato’s rich content easily accessible and restaurant discovery incredibly easy for travellers using Triphobo. We’re constantly looking for ways to enrich dining experiences, and helping people discover good food as a part of their travel plans is a step further in that direction.
TripHobo was founded in 2012 by Praveen Kumar, Karthik Ramachandra and Saket Newaskar. It claims to be the largest repository of user generated itineraries with over 65,000 itineraries as of Jan 2015. Travellers can pick an itinerary of their choice, customize them according to their preferences and book them. Till now, the company has raised $4.4 million in 3 funding rounds Kalaari Capital.
As for Zomato, this will be the second announcement in less than 24 hrs., wherein it has open-sourced its content so as to integrate it with relevant platforms. Just yesterday, the restaurant discover platform announced an open-sourced API called Foodie Index, which lets developers embed a new restaurant quality score within their apps. The first app to come out with Foodie Index is that of real-estate listing platform CommonFloor.