AMD

Why did Kathappa kill Baahubali? That is a question which has been haunting a whole generation. However, Baahubali 2 is getting its share of limelilght as much for the technology that has gone into its making, as for hosting the answer to this question of the ages. The movie is being called the world’s first “trillion pixel film” and has attracted the attention of some of the most advanced tech companies of our tines, including AMD.

A VR experience tited “The Sword of Bahubaali” is debuting this week at the Tribeca Film Festival in New York. The picture is debuting ot he 28th of April and as such, the excitement is at its peak. To promote the picture, a brand new, first of its kind, VR experience has been introduced in collaboration with AMD. The company got involved after one of Raja Koduri’s visits to India. Koduri, it should be mentioned, is the senior vice president and chief architect of AMD’s Radeon Technologies Group.

Baahubali 2’s graphics were created on a bunch of workstations with AMD’s Radeon graphics chips. AMD’s teams also worked to create content that could run on high-end hardware in VR in real-time.

AMD and Amazon are also collaborating with Arka Media Works, which is the entity behind the creation of the film, to create a VR experience which will be brought to fans through HTC Vive headsets. The companies are installing these headsets at various cinemas across the country and through them, fans will get to embark upon a journey of sorts where they will have to help find the sword of Baahubali (hence the name) in order to let the protagonist carry the day. This includes letting fans do all sort of cool stuff like horse riding, battling elephants and so on.

Meanwhile, it is pretty cool to see that Indian media entities are finally investing resources and leveraging the kind of technologies that until now, were thought to be the sole domain of Hollywood. That companies like AMD are exhbiting this level of interest is an achievement on its own, and using the popularity of the picture to increase awareness about VR is pretty smart as well.

We leave you to watch the visually delightful trailer, right below:

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.