Xiaomi had a pretty good run in the Indian market last year, thanks to its mid-range Redmi Note 3 smartphone which was named as the highest shipped smartphone in the country’s online market. This year, its successor has continued the tradition for the company — Redmi Note 4.
As per the company, it has sold 1 million units of Xiaomi Redmi Note 4 in India so far. This news comes after just 45 days of the phone going live on sale for the first time. It first went on flash sale on January 23. Thus, the company says that the figure makes the Redmi Note 4 the fastest smartphone model in the country to sell 1 million units. Xiaomi also says that the sales within the time period imply one unit was sold every 4 seconds.
In a statement, Xiaomi said:
Redmi Note 4 has become the fastest smartphone model to sell a million units in India. Redmi Note 4 has sold more than one million units in 45 days from its first sale on January 23rd, 2017. Last month, we had also announced that Redmi Note 4’s first sale was the largest sale in the history of the Indian smartphone industry when we sold more than 250,000 units in just 10 minutes across mi.com and Flipkart.
Xiaomi has launched the Redmi Note 4 in three variants – the 2GB RAM/ 32GB inbuilt storage model has been priced at Rs. 9,999, the 3GB RAM/ 32GB storage model has been priced at Rs. 10,999, while the 4GB RAM/ 64GB storage model has been priced at Rs. 12,999. The phone is available in Gold, Grey, Matte Black, and Silver colors.
Last year, the company had announced that it had hit $1 billion in revenues in the year 2016. It achieved the feat due to bombastic sale figures for the Redmi Note 3 and the Redmi 3S series. Redmi Note 3 sold 2.3 million devices in six months, while the Xiaomi Redmi 3S (and Xiaomi Redmi 3S Prime), and Redmi Note 3 were the top selling devices during Flipkart’s Big Billion Days, and Amazon’s Great Indian Sale, respectively.
Along with its smartphones, Xiaomi is also selling mobile accessories such as earphones, speakers, fitness tracking bands, and mobile covers in the Indian market. It started operations in India in July 2014 with its Mi 3 smartphone.
While the company is doing very well in the Indian market, things are not same in its home market. Xiaomi is going through a rough time, but not as bad as LeEco. Once the top-ranked smartphone maker in China, and even been named as “Apple of China”, Xiaomi has now fallen from its top position in the home market. It is competing against the likes of Huawei, Oppo, and Vivo in the Chinese market.