The recent phenomena of luxury car brands teaming up with technology companies for indigenous smart car initiatives just got a new addition. German luxury car maker Daimler AG has now announced a new strategic partnership with U.S. chip maker Qualcomm to develop new Connected Car technologies.
In the first phase of the collaboration, the companies will focus on transforming future vehicles with mobile technologies that enhance in-car experiences and vehicle performance such as 3G/4G connectivity, wireless charging technology for in-vehicle use and implementation of the Qualcomm’s recently announced Halo™ Wireless Electric Vehicle Charging (WEVC) technology.
Qualcomm’s Halo tech provides performance and power in a small vehicle package that could allow Daimler customers to charge their electric vehicles (EV) and plug-in hybrid EVs without ever having to plug them in. In addition to that, a supportive tech for HALO, named WiPower™, enables consumer electronics to charge wirelessly in-vehicle.
Talking on this newest Daimler-Qualcomm wedding, Prof. Dr. Thomas Weber, Member of the Board of Management of Daimler AG, who is also responsible for Group Research and Mercedes-Benz Cars Development, said,
It’s important that we remain on the cutting edge of technology and continue to deliver unparalleled experiences to our customers. With this in mind, we are eager to jointly explore possible fields of future cooperation with an internationally leading tech firm like Qualcomm.
However, this isn’t the first time that Qualcomm and Daimler have teamed up for putting up advanced automotive tech in the Daimler’s cars. The US based chip maker is already in partnership with the Mercedes AMG Petronas Formula One team for providing numerous sensor based and other automotive tech to its race cars. These devices are powered by Qualcomm’s hugely popular Snapdragon family of chipsets.