Google, Microsoft, Mellanox, Broadcom and Arista Networks will join hands to launch the 25 G Ethernet Consortium which aims to push 25G (single link) and 50G (double link) protocols in datacentres.

The 25 Gigabit Ethernet Consortium is an open organization to all third parties who wish to participate as members to enable the transmission of Ethernet frames at 25 or 50 Gigabit per second (Gbps) and to promote the standardization and improvement of the interfaces for applicable products.

The 25 Gigabit Ethernet Consortium enables industry participants to develop new technologies that function in accordance with the Specification(s) outlined in the consortium agreement in order to benefit consumers and the industry by facilitating accelerated adoption of 25 and/or 50 Gbps technologies.

The first products based on this technology are expected to hit the market before the end of 2015. Expect hyper scale players like Amazon, Apple and Facebook to join in as well.

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