Orobind Technologies, a Bangalore based start-up that runs an android app, providing you personalised fitness coaches, has raised funding of $200,000 from a group of angel investors including Harpreet Singh Grover, Lalit Mangal and Zishaan Hayath.
The mobile app of Orobind assigns experts based on the location of user, preferred workout time and workout days. To get started, choose a convenient time and day for your session and the app will recommend a trusted expert to you. You can make the booking from within the app and get started. Once the booking is confirmed, the expert visits you at your place and start your training sessions.
However, what sets Orobind apart, is the fact that it offers police verified, curated experts who have undergone stringent background checks. The user’s phone number is not revealed to the expert.
A testimony to the trust laid by its customers can be seen from the fact that Orobind’s customer base includes 60-65% women. The app is currently available on Android only, however the company plans to bring an iOS version soon.
The app is free to download and charges Rs. 6,000 for 12 months of service. As per the company, in the last three months, it has seen more than 2000 sessions with its more than 100 paid subscribers by its coaches.
Satya Vyas, co-founder of Orobind Fitness, said,
Orobind is unlike most of the B2C companies where the registered users are not the most important metrics. Orobind is not a transactional business. We thrive on long term relationships with the customers and expect them to stick to our service. We will enter Hyderabad, Pune and Gurgaon this year. We will also add a ‘chat with expert’ option in our app.
When it comes to fitness, we generally associate fitness tracking with numerous smartbands and smartwatches available out there. Acknowledging that, Orobind syncs with user’s wearable fitness tracker soon. If you do not have a smartband, you can keep a close tab on how many sessions you have consumed and renew your subscription from the app as well.
The fund raised by the company will be used to enhance products, app development for iOS platform, marketing and for expanding it services to more cities. The company was founded by Shubhanshu Srivastav and Satya Vyas in June 2014. Its team includes six members and currently has 45 coaches on-board.
