Hungarian startup Prezi, which is quite famous for its presentation platform, has made taken over Latvia-based Infogram.
Incorporated in 2012, Infogram has gone to one of the most-preferred online data visualization tool that lets you create interactive charts, infographics and maps. It has gained over 3 million users, who have created over 5 million charts and infographics that have been viewed over 1.5 billion times.
The tool enables a user to create a variety of charts, maps, and infographics by uploading a file, connecting to various cloud services, or leveraging Infogram’s API. It has been used by a variety of customers, including educational institutions, businesses, and media firms.
Post this deal, Infogram will go on to become the former’s wholly owned subsidiary of Prezi and will remain in Latvia. Prezi will continue to invest in research and development of Infogram and will build a Data Visualization Center of Excellence in Latvia. Peter Arvai, CEO and co-founder, Prezi, said,
Prezi was inspired to unite with Infogram because of our shared mission to help people make better decisions by providing more effective tools for visual communication. If a picture is worth a thousand words, then the data that backs it up makes it credible. And without a story, data falls flat in effectiveness.
Prezi’s presentation building platform, gives you an interactive canvas, to make the presentations more engaging and impactful. It has about 85 million users who have used the platform for creating over 325 million Prezi presentations.The companies have hinted anything on this yet, but the deal may witness an integration of both the platforms into one. As the offerings perfectly complement one another to give an ideal space for users to create a presentation coupled with interactive infographics.
Coincidentally, both the firms have earned the status of being the most successful startups in the respective areas they started out from. Infogram enjoys this title in Latvia, while Prezi is the most successful startup to have incubated in Hungary and bridged that success to become a global company with offices in San Francisco, Budapest and Mexico City. The company that has picked $70 million in its coffers, is now headquartered in San Francisco.
Mikko Järvenpää, Infogram’s CEO, in a statement, commented,
Joining forces with Prezi means our mission to bring beautiful and informative infographics and other data visualization technologies to more users will happen even faster. With Prezi, we will continue our work as a world leader in data visualization to create more powerful, delightful and useful products than ever before.
