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Sony CEO expresses plans to invade the mobile-gaming industry

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It’s been a while since Sony entered the gaming market and took the world by storm. With millions of loyal platform fans all over the world, Sony’s playstation has always held an edge over the Microsoft counterpart in terms of hardware and certain exclusives. And since the mobile gaming market has been booming as well, it was only a matter of time before Sony planned to place it’s gauntlets in it.

After Sony’s recent business venture of wholly owning a subsidiary dedicated to mobile gaming earlier in March, Sony’s CEO Kaz Hirai has now decided to talk in more detail about the company’s plans for smartphone gaming.

Hirai disclosed to the Financial Times (via Polygon) that They(Sony) plan to “aggressively” charge into mobile gaming.

It’s quite a shift from being just a console-based business to being on mobile phones as well

While speaking of his company’s plans for smartphone games, the CEO specifically cited Pokemon Go, which has been an all out hit since its release earlier this year.

Pokemon Go is a real game-changer, I’m very interested in the fact that it has the potential to really change the way people move, literally.

Hirai went on to mention how Pokemon Go’s utilization of augmented reality to make people look for Pokemon creatures in the real world is a “great innovative idea that’s going to lift all boats for the video game industry.” He added on that “Sony would like to see AR components added to its games”.

Sony revealed its new smart phone game division, ForwardWorks Corporation, in March and opened it on April 1(And no, it wasn’t an April fools joke). No specific games were disclosed as such, but in one particular statement, Sony said ForwardWorks will clout as many PlayStation franchises and characters for this new effort as possible. As of now, these games have been planned for release in Japan and Asia only on iOS and Android devices(It’s like windows doesn’t even exist).

It’s quite possible that they’ll be extended towards the west sometime in the near future, but no such statement was made. Hirai’s Financial Times interview had nothing new it with regards to these plans, only saying, “They’ll be coming out with titles.”


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