What’s a Phone Validation API and Why Do You Need One?

You’ve more than likely heard about phone validator APIs in your efforts to improve phone data quality for your business. These are tools that can help you a lot if you’re trying to maintain accurate and reliable communication channels with your customers. A phone validator API’s main function is to ensure that every phone number in your database is valid and active.

In this article, we discuss phone validation APIs closely to understand what they are and why they are important to businesses.

So, What’s a Phone Validation API?

The easiest definition of a phone validation API is that it’s a tool that helps businesses to confirm whether phone numbers are authentic and valid in real time. These tools are typically integrated into existing business systems to provide extensive information about a phone number such as whether it’s active, the carrier it uses, line type, and more.

A premium phone validation api like the one Trestle provides even has reverse phone lookup functionality that provides even more information about a phone number such as geographical information. This ensures that any number in your contact list is accurate and up-to-date.

How Do Phone Validation APIs Work?

A phone validation API is actually a set of rules and protocols that will connect your existing business systems to phone number validation services. If you want to know if a phone number is valid or not, you key the number into your system and the API will submit the request to phone validation services on your behalf. Once the service returns the results, the API will then relay them to you.

Some of the checks that you can perform through a phone validation API include:

• Carrier and line-type identification
• Real-time status verification
• Syntax and formatting check
• Geographical information

Why You Need a Phone Validation API

Wondering whether you should get a phone validation API for your business? Here are some reasons to motivate you:

1. It Helps Improved Overall Database Quality

Every business has one or more databases it relies on to run various processes and inform certain decisions. Most of your business databases will typically rely on phone numbers as the key identifier. If the phone number is invalid, you’d simply have a lot of meaningless information tied to the number, thus the overall database quality for your business would go down.

A phone validation API solves this problem by ensuring you’re not capturing invalid information and leaving it to occupy your database. You need every piece of data to be valuable in marketing campaigns and similar efforts.

2. Better Customer Communication

Valid phone numbers are gold if you want to communicate more confidently with your customers, whether this is through calls or SMS. Such capability will not only ensure messages get delivered promptly but also promote customer satisfaction and engagement as a result of seamless experiences.

3. Reduced Costs

Did you probably think that invalid phone numbers don’t waste your resources? Some business owners or managers may not see the harm in allowing invalid phone numbers to get into or remain in databases. However, taking this direction is the worst thing you can do.

Think about all the effort you put into marketing campaigns, only to have to deal with failed delivery attempts. That’s a lot of time and effort wasted. Not only that but did you know that SMSs are charged whether or not they get delivered? Therefore, using a phone validation API to filter out these numbers is a crucial move in ensuring you use your resources more efficiently.

4. Fraud Prevention

Phone validation is also vital in identifying potential fraudulent numbers such as the ones associated with VoIP services, since these are often targeted by scammers. Detecting these numbers as early as possible will mitigate the risks associated with them and protect your business from fraudulent activities.

Leverage Powerful Phone Validation APIs

Integrating a high-quality phone validation API into your collection of business systems is a strategic move that can easily enhance data accuracy, avert fraud attempts, and improve your customer experience enhancement operations.

Does this sound like what you’re looking for? Explore no further than Trestle. This company offers outstanding phone validation performance that you can only experience to believe. So, head over to trestleiq.com to start your journey to data excellence today!