If you own an Instagram account, chances are that you want it to perform better. You want to have as many followers as possible. To grow your followers organically, you need to do many things to this end. You need not pay for followers! Ensure you are posting regularly and that your content is relevant to your niche, among other things. There are many things you need to do to know how to grow Instagram followers organically. You have to build the account with time, do the right kind of content for your followers, comment on their reactions, and so on. You may also need to know how to repost Instagram story so that you can create a kind of buzz in the current stories and images.

Now, when it comes to Instagram for business, you need to ensure that your account is followed by real people. You need an audience that searches your products, asks questions about such products, and engages with the business in real-time. To get the best experience with this kind of account, you need to grow your followers organically. In this article, we shall examine some of the ways to go about this growth.

Here are ways to grow your Instagram followers organically:

  1. Optimize for SEO

You should make sure your Instagram content, including your bio and profile, are optimized for the search engines. You should also have engaging captions that are searchable. You no longer have to rely only on the hashtag when making content for your Instagram account.

  1. Make sure your content is engaging

One of the things that make Instagram unique is that its users love to comment on videos, photos, and images more than those of other social media platforms. They share more of this content and therefore, one of the best ways to gain the attention of the audience is to make engaging content for them.  First and foremost, get to know the kind of audience you have on Instagram. Upload content that your audience relates to. These can be videos and photos. The advantage of posting videos is that they get more engagement in comparison to other kinds of content.

  1. Scheduled Posts work better

After you are sure of your audience and the kind of content they love, schedule the posts. You can do this for a week, a month, a fortnight, and so on. Post at the right time. The day or time you post the content may vary depending on your industry. For instance, media and entertainment industries can schedule their posts for Tuesdays and Thursdays. The Tourism industry can achieve better results by scheduling their posts for Friday 9.00 AM to 1.00 PM. to remember that the more engagements a post attracts, the more followers an account gets.

  1. Copy the competition

Take a look at some of your competitors on Instagram.  Investigate such competitors and study their accounts to establish why they are successful. Ensure these accounts have the same audience as yours. How do they successfully engage their audience? How regularly do these accounts post content? When you study such accounts for some time and copy their style, it should be easy for you to attract more followers. You may also decide to follow the followers of your competitors. This means these followers may also follow you in return and the engagements continue.