While Hyperlocal platforms have attracted heavy investments in India lately, we are now starting to see a surge in startups with further diversification into this rather broad segment. One such venture, launched by Zovi founders is called ‘Little’, which aims to become the ‘largest merchant ecosystem’ by providing hyperlocal deals on the user end. And to initiate things, the mobile-only platform has raised a staggering $5o Million in fresh funding.
Founded by Manish Chopra and Satish Mani, the brains behind Zovi, a leading online fashion-focused marketplace, Little aims to be a diversification into the burgeoning Online to Offline (O2O) market. Little will be %9