Mobile payments network MobiKwik has joined the league of apps such as Instagram, Pinterest, Dropbox, Facebook and Evernote with the new version of its iOS app (version 5.6) supporting 3D Force Touch feature on new iPhones.
Mobikwik is going to be the first Indian app to bring this support and Apple has chosen it for demonstrating 3D Force Touch feature on iPhone 6S and iPhone 6S Plus to customers at Apple Shops and Apple Premium resellers .
The 3D force touch feature enables users to Peek and Pop app screens. So, once the user taps the MobiKwik app, Peek and Pop is activated, which lets users 3D touch shallow press the screen to launch a pop-up window that offers a glimpse of features and offers. By deep press on it, users can either open it, or release it to return to the list.
Using Spotlight Search on iOS 9, users can now search for features or offers without even opening the MobiKwik app. They can open Spotlight Search by swiping down on the home screen and typing “recharge” or “offer” and matching MobiKwik titles will appear among the results.
The new app also has brought support for Apple Watch OS 2 in addition to several bug fixes and performance optimizations. So, on the wearable, users can now recharge their mobile phones with a tap, as well as browse through top offers, shop and much more.
MobiKwik aspires to be the largest source of digital transactions in India. The company’s goal is to power $5B in payments between 150M users and 500,000 retailers. Currently the company claims to connect 25 million users with 50,000 retailers and enables its users to discover retailers (brick-and-mortar stores, e-com websites, m-com apps, billers, telcos) and then start paying them with 1-tap.
MobiKwik is powering payments for Uber, Meru Cabs, Big Bazaar, WHSmith India, Café Coffee Day, PVR, BookMyShow, Grofers, Big Basket, Domino’s, Pizza Hut, eBay, ShopClues, Myntra, Jabong, Pepperfry, Star Sports, GoDaddy, MakeMyTrip, Cleartrip, and Yatra. The company has raised close to $30 million in funding till now from Sequoia Capital, American Express, Tree Line Asia, and Cisco Investments.