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Samsung launches Milk VR to deliver virtual reality video to its Gear VR

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Samsung today announced the launch of its cost-free Milk VR video service, aimed at providing 360 degree video contents to its  Gear VR virtual reality headset users.

Milk VR launch is a part of Samsung’s plan to build up a destination of regular VR user viewer-ship and pushing itself deeper into the business of content offerings. Samsung says it’s deploying a technical preview of the Milk VR application which will function as a destination for made-for-VR videos. The preview will be available to all Gear VR owners. However, no particular date has been provided.

Milk VR video service will kick off with a limited library of content and is supposed to receive regular content updates spanning genres of music, sports, action and lifestyle. All the videos will be available for download at their full 4K x 2K resolution.

The videos will also serve as a model for future film-makers or artists looking to take advantage of the virtual reality medium. The Gear VR was launched in the first week of December at a price tag of $199 and is designed to work only with Galaxy Note 4 for now.

Earlier, Samsung also teamed up with Facebook’s Oculus to create a mobile-powered virtual reality headset. Oculus VR this month announced the acquisition of two virtual reality startup companies Nimble VR and 13th Lab, gearing itself up to launch its first product.

Senior Writer

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