Microsoft has just released a complete bundle of MSN-branded Bing apps for Android and iOS platforms, which includes MSN News, Money, Health & Fitness, Food & Drink, and Sports
The names might sound familiar since most of the above mentioned applications already exists on Windows 8 platform. Powered by Bing, these apps have now been ported into the widely used Android and iOS platforms too. The move seems appropriate, considering the fact that Microsoft’s own Windows Phone OS doesn’t even sit on the table, where Mobile OS market shares are being discussed.
As a result, Microsoft’s Bing powered apps were loosing some extraordinarily huge amount viewer-ship. However, Microsoft once again re-affirmed the fact that it is indeed, in a transformation phase and that too, for the good of the company.
Launching the suite, Microsoft said,
In the coming months, we will release a suite of MSN apps across iOS and Android to complement our corresponding Windows and Windows Phone apps. You only need to set your favorites once, and your preferences will be connected across MSN, Cortana, Bing and other Microsoft experiences.
Coming over to the details of the apps, the Health and Fitness app, as expected, will allow you to track diet and fitness goals, keep track of health-related news, view an interactive map of the human body, and sync your personal data to HealthKit. Basically, it will let you enjoy all those features that a basic health-centric wearable would provide.
MSN Weather will give you access to detailed weather information like current conditions and a 10-day forecast, as well as a radar view and historical weather data.. For now, it is available to download for Android devices, but the iOS version of this specific app is due to arrive “in the coming months,” Microsoft said.
The News application features feeds from various features that can be customized accordingly while Sports will let users track live scores and data from over 150 leagues. Over 200 sports news sources will feed information directly to the app.
MSN Money provides the same experience for financial news, along with financial tools. The Food and Drink app will include videos and articles on cooking from top culinary sources. It also provides a shopping list feature and wine guide. T
All the new apps offer seamless syncing across multiple platforms, making it easy to pick up and carry on across multiple operating systems.
Adoption of the windows devices has been quite slow among users, who are having happy days with Android and iOS. Microsoft’s introduction of the apps to Android and iOS might be an effort to attract some of the users to its meagrely existing operating system. We cannot anticipate whether it will bring any change to the current mobile ecosystem, but it surely has added a few valuable apps to our devices.