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Twitter introduces new features, pushes stock up by 7.5%

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A portrait of the Twitter logo in Ventura

Twitter, which has recently seen a declining user growth has planned to introduce a few new features to make user experience more attractive. The new update is expected to roll out early next year. The changes include easier ways to share video, take public conversations private and ways to avoid missing key tweets while offline.

A hint of these new features was already provided at the company’s first Analyst Day in San Francisco. Twitter Vice President of Products, Kevin Weil confirmed the same in a company blog post. The first feature to be added will  make it easier to record, edit and share video . Weil further writes,

Alongside short-looping Vine videos, we think you’ll have fun sharing what’s happening in your world through native video. You can expect to see this in the first half of next year.

One major update, which Twitter has announced, is the introduction of an all new, Twitter’s Direct Messages system. It is very much like your regular chatting, except, this system operates via tweets as it allows users to take a public tweet conversation, private. Weil said that the first of several related updates will become available next week, giving users the ability to share and discuss tweets privately via Twitter’s Direct Messages system.

Twitter will now also assist users to catch up with the tweets missed when they’ve been offline. Twitter is working on a feature that shows relevant tweets, even if they were posted when the user wasn’t around. The tweets will be selected solely on the basis of followings and the data collected while browsing tweets.

The news about the new update pushed the stock up by a staggering 7.5 percent, to $42.54, in afternoon trading. This will come as a major relief to the micro-blogging site, due to the fact, that even after better than expected quarter results, its stock never really came up strong. Twitter CEO Dick Costolo said-

We think it will be the combination of the changes, and the cumulative effect of these changes, that will bolster growth.


Senior Writer

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