Healthcare booking platform Doctify has announced the closure of a Series A round led by Amadeus Capital Partners. While the size of the round remains undisclosed, the startup says it received a seven-figure sum.
Founded last year, UK-based Doctify was started by surgeons-turned-entrepreneurs Suman Saha and Stephanie Eltz. The idea for this platform came when Eltz was hunting for a doctor to quickly remove a pre-cancerous mole. It was then she realised how tricky it was to find a specialist, who’s able to see her without any prior endorsements and commitments.
Commenting on the same, Saha said,
We thought, we’re in the medical world and even we can’t find a dermatologist — how does a patient even start finding a doctor they trust?
Doctify, therefore, provides a solution for the millions of patients who want to search, compare and book health services over the internet. It allows patients to search for specialist doctors and book appointments online. The service is free for patients, with clinicians paying a monthly fee to list on the platform.
The company, which is oriented around the private healthcare market, currently allows patients to connect with doctors working in 47 different specialist therapy areas, quite an extensive range of availability. These include cardiology, oncology, paediatrics, dentistry and dermatology.
It also allows users to view profiles of these specialists and rate their experiences. Against the backdrop of swingeing NHS cuts, the aim is to add transparency and simplicity to an experience synonymous with inconvenient appointments and, when going private, astronomically large bills.
Speaking about the latest round of funding, Eltz said,
Amadeus has significant experience and resources in the digital healthcare sector in the UK and beyond, which we will put to good use as Doctify develops plans to access international markets next year.
Pierre Socha, principal at Amadeus Capital Partners, also had something to say:
With healthcare systems the world over still principally paper-based and appointments made over the phone, Doctify is at the forefront of digitising patient bookings and is well-positioned to become both the market leader in the UK and an established player in Europe.