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Salesforce acquires crowd-sourced data analytics solution Coolan

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Salesforce is expanding and clearly outlining its priorities. And in the process is undertaking a series of acquisitions, with the latest one being a hardware-focused enterprise analytics platform — Coolan.

Coolan has today announced that it has been acquired by the #1 CRM company, Salesforce and the team is excited for the next step in their upcoming journey. A Salesforce spokesperson has confirmed the acquisition to us via mail, but the financial deeds of the transaction haven’t been disclosed. We have inquired for the same as well and will update the story if we get any update.

Coolan is a data analytics platform that monitors the performance of data centers, that helps predict server failure, reduce downtime, and lower the cost of infrastructure. Their cloud analytics platform is aimed at predicting the flaws in a data center and helping the hardware community build a reliable and efficient infrastructure.

The analytics firm was setup by ex-Facebook engineer Amir Michael, Yoni Michael and advisor Jonathan Heiliger in 2013.

The key objective behind setting up Coolan was to examine the relationship between the overall data and the physical servers inside the data center. It has also incorporated crowd-sourced data into their tool to allow other companies to compare their data with that of their peers anonymously.

Coolan has previously raised an undisclosed investment for its data center hardware optimization software, and notes North Bridge Venture Partners and Social Capital as its key investors. The 10-person team is based out of San Mateo, California.

Commenting on the acquisition and their priorities after joining the #1 CRM company, Amir Michael, CEO, Coolan says that,

Once the transaction has closed, the Coolan team will help Salesforce optimize its infrastructure as it scales to support customer growth around the world.

Before starting Coolan, Michael spent four years at Facebook working with the hardware team. He was responsible for the design and implementation of the servers handling some of the most-trafficked sites data. Michael further adds that he will continue to work with the Open Compute Project — which he cofounded during his time at Facebook — to realize his mission of making data center hardware more open, efficient and scalable at lower costs.

Salesforce has recently also spent over $2.8 billion(in cash) to acquire cloud-based enterprise e-commerce solution, Demandware. The integration of Demandware’s services into Salesforce will help extend its reach beyond the cloud-based CRM platform to the multi-million dollar e-commerce market.


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