BECK, a start-up that is focused on simplifying global logistics requirements through technology, has announced the launch of BECK Friends. It is a global peer-to-peer logistics marketplace. According to the company, the difference from other logistics services operating globally, is in the approach.

BECK Friends is aimed at creating a simple, flexible, cost-effective platform for delivery solutions that reaches out to a global consumer base. It also gives an opportunity to the user delivering the package to earn while they travel.

With the platform, BECK is looking to disrupt the global logistics market through technology and help its users in sending anything anywhere economically by bringing in a community-led approach.

The process for requesting and offerings services on BECK Friends is very simple. Users add requests in the location they choose and provide details of pickup & delivery along with the package details and the picture of the package to be delivered.

Then, the platform’s algorithm gives an estimated pricing based on factors such as the time requested for delivery, the package size and the distance. Other users can then respond to the request, which delivers a notification to the sender and gives him/her an option to see the Facebook profile of the user interested in making the delivery.

Once the interested party is approved by the sender, numbers are then exchanged through SMS. This ensures privacy as well as establishes trust for both parties involved.

BECK was founded by Rahul Basu, Mayukh Basu, Shikha Pandey and Deep Malhotra. Currently, the company is not charging anything to the users to use its platform. Right now, it is focusing on creating a critical mass of users in form of peers, third party courier companies and truck companies along with other partners.

The company has recently launched its intra-city instant delivery app, which is currently operational in Mumbai. The mobile application is currently available on iOS and Android platforms. It claims that it has reached the milestone of 1000 deliveries in a month.

Speaking on the announcement, Deep Malhotra, Co-founder, BECK Technology Ventures, said,

We would like to disrupt the current logistics ecosystem through a habit-changing technology. A person’s time is always valued more than money, and if we are able to give them a solution that values their time and also offers convenience, we are home. It is the kind of product that will have an organic growth as it is connecting users for a mutual benefit, and anything that grows organically is a good long term business to be in.


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