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SAIF Partners Invests $1 Million In Digital Shopping Assistant App Voodoo

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Voodoo, an app which enhances the online shopping experience has raised $1 million in seed funding from Saif Ventures. The co-founders of Voodoo, Mohit Mittal & Vijay Reddy plan to use this funding to develop Voodoo into a truly unique mobile first global shopping experience.

Voodoo is a true mobile only digital assistant which assists the customers in online shopping through their mobile phones.

Voodoo picks the best stuff and serves our consumers with the finest recommendations. With the festive season approaching soon, it’s a must-have for anyone and everyone who shops online to make their experience easier, more convenient, efficient and fun. Many more useful features are in the pipeline for our upcoming versions to take the shopping experience a notch higher

said the co-founder Mohit Mittal on the launch.

When customers are browsing through various items on a shopping website, Voodoo will automatically appear wherever it finds a better price on any other store or whenever it finds a store where more variety of the products is available. The app also mines out all the coupons that are in circulation across a variety of apps and provides a quick way to apply the coupons on the checkout page.

When we saw the product for the first time, we could immediately see its compelling value prop as consumers. We believe that Voodoo has the potential to become one of the most popular Indian apps, and are really excited to partner with Mohit and the team on this journey.

said Mukul Arora, Principal, Saif Partners

Voodoo currently shows products from all the major shopping websites and apps such as Paytm, Jabong, Flipkart, Snapdeal, Amazon, Shopclues, eBAY, Myntra, HomeShop18, Indiatimes, Freecharge, Uber, TaxiForSure, Ola, Foodpanda, Zomato Order, Bookmyshow, Goibibo & 8 more. The company plans to support other websites also in near future.


 

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