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Apple Plans Its Largest Initial Production Run For The Upcoming iPhone

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iPhone rumour mills have been churning out rumours for the next Apple flagship, ever since the launch of iPhone 6. However, this one is a rather confirmed speculation. To keep production and marketing smooth, the Cupertino giant is planning its largest ever initial production run for the iPhones by the end of this year, reports WSJ.

Last year, Apple had asked its suppliers to manufacture 70 million to 80 million iPhones, which was by far the largest iPhone production. But this year, the smartphone manufacturer is taking it over the top with a whopping 85 million to 90 million units of the two new models with 4.7-inch and 5.5-inch displays.

Rumours already gave away most of what we can expect in the new smartphone including the screen sizes (4.7 and 5.5 inches, same as this year’s 6 and 6 Plus models), the new Force Touch technology which can distinguish between soft and hard touches, the new processor (the A9), a better battery life and higher browsing speeds, as we had reported earlier.

The Journal also reported that the screen resolution will also remain the same.

Apparently, Apple is also considering a third assembler, Taiwan-based Wistron Corp to work with the company and produce the new iPhone alongside Apple’s last year’s manufacturing partners Hon Hai Precision Industry Co (better known as Foxconn) and Pegatron Corp.

WSJ notes that production of components for the new device has already started in large quantities this month and Foxconn has been recruiting workers at its main iPhone production base in Zhengzhou, north-central China, anticipating mass production to begin next month.


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