Apple Exclusive News

The Apple Watch is here, and so is the re-invented, re-imagined MacBook

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This is the day that you have been waiting for ever since Apple hinted about its exhilarating smartwatch, and here it is. Apple has finally pulled the covers off its much awaited, class oozing smartwatch, the Apple Watch, along with an ultra-thin, re-invented MacBook

Apple Watch can be an incredibly rich and integral part of your life. It’s a precise and customizable timepiece. It’s a revolutionary new way to connect with others. And it’s a comprehensive health and fitness companion. But that’s just the beginning.

Apple Watch is the most advanced timepiece ever created. Revolutionary new way to connect with others and a comprehensive health and fitness companion. Apple says it is the most personal device they’ve ever created.

The Apple Watch marks Apple’s first new product category since the “magical” iPad in 2010. It’s also the first new push by the company under Tim Cook’s tenure. It is simple, elegant and simply awesome.

You can put up a customized face to your watch, of course, it’s your watch. You can also add a number of details to the face you choose. Like data, world clock, stopwatch, your next meeting and plenty more.

Apple Watch also has a new feature called glances. It holds the ability to check things very quickly for things you check frequently. It can control music and even check your heart rate.

Apple Watch also allows you to communicate immediately and much more intimately than ever before. “Right from your wrist you can receive messages. Taptic engine alerts you by tapping your wrist so you can read and respond instantly if you want.” Message pops up, you get buzz, can read and respond. Or see incoming call via speaker and mic.

If you’re an email junkie, you can read full emails. You can mark them in red, flag them or delete them. It press side button, can bring up friends and can connect Apple Watch to Apple Watch with a new technology called Digital Touch. It allows you to pay with Apple Pay, view photos, music, and you can actually interact with Siri or maybe unlock your door. Above all, Apple Watch does have an Wifi chip, which other smartphones out in the market gravely misses.

Apple Watch can also send you reminders and is as intelligent to suggest new move target for the coming week ahead. Apple Watch also has a new Workout app which allows you to do things like running and cycling and you can monitor how many calories you burnt, distance you travelled and time taken.

To look at fun side, yo can sketch on your watch and sketch will be animated on friend’s watch exactly as you drew it. Apple Watch tracks daily movement, exercise based on calorie estimates, and how much you’re sitting in three-ring chart.

Apple released WatchKit SDK in November and since then developers have been creating thousands of new apps.

Price? The sports model costs $349 for 38mm and $399 for 42mm. The aluminium one might make holes in your pocket.Theprice  range spans from  $549-$1049 for 38mm, $599 and up for 42mm. Don’t even think about the gold model cause it carries a hefty price tag of $10,000.

As Cook said, the devices must be paired with an iPhone, and are compatible with the iPhone 5, 5C, 5S, 6, and 6 Plus.

The Apple Watch comes in two sizes — 42mm or 38mm — and three designs — the aluminum-cased Apple Watch Sport, stainless-steel-cased Apple Watch and the 18-karat-gold-cased Apple Watch Edition. The aluminum comes with silver or space gray options, while the stainless steel comes in its namesake color or a space black version. The gold watch is available in 18-karat yellow gold or 18-karat rose gold.

The watch uses incredibly beautiful materials, like the stainless steel and sapphire crystal, anodized aluminium and jaw-dropping gold. It is accurate within 50 milliseconds of universal time standard.


To add icing in the cake, Apple also introduced its all new MacBook. 2 pounds, that’s how much Apple’s new Macbook weigh and is as thin as 13.1mm thick, which is 24% thinner than 11-inch MacBook Air.  Even at thickest point, just 13.1mm thin. Isn’t that amazing?

The keyboard goes all the way to the edges. Apple has indeed utilized every millimetre and that’s what got us an ultra thin MacBook. Apple team invented an all new butterfly mechanism for keys. Built with single assembly, all adds up to a key much more precise and accurate. The new keys are 4X more stable than scissor mechanism, yet 40% thinner. Ever key has now its own LED lightening system and a clean illumination.

The perfect size display is 12-inch display with full edge to edge cover glass No bezels. It’s a Retina Display with a 2304X1440 pixels and packs over incredible 3.3 million pixels. The panel is just 0.88mm thin, thinnest display ever built into a Mac.

Larger aperture for light, individual pixel made of red green and blue, miniaturized. Yes, Apple has laid all its engineering techniques to devise a display which packs all these features, yet consumes 30% less energy that the previous models. That adds up a little more to thee extra long battery backup that MacBook offers.

Track pad features an incredible feat of engineering in itself. It offers you the all new force touch and runs on four sensors. It’s the first time that a trackpad has a Taptic Engine to provide feedback of clicking. Taptic makes its way into new MacBook trackpad along with force touch.

The four sensors sense a range of pressure from lightest click to deeper press. Created with  new gesture for deeper pressures, Apple call it a force click. Give a word a harder click, and it’s a “force click” that provides contextual reactions. If youre’ watching a movie in QuickTime or video, can press harder on fast forward. Deeper you press, the faster it will go.


Senior Writer

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