Xiaomi isn’t just ramping up sales, it is rapidly ramping up its tech too. As per a report in DigiTimes today, World’s third largest smartphone manufacturer, Xiaomi might use Sapphire glass as protective covers for its upcoming flagship device Mi 5.
However, the report further suggests that the current sapphire stock and the production rate will not be able to meet the needs of Xiaomi’s Mi5,largely due to the huge sales which the Chinese manufacturer has been witnessing. Major Chinese Sapphire producers, Lens Technology and Biel Crystal Manufactory have boosted up their Sapphire production to avoid further shortages.
The next flagship smartphone from Chinese manufacturer Xiaomi will quite clearly be the most impressive Xiaomi yet, on the technical front. Rumours are flying about its specifications and possible price. The device is expected to launch in 2015 featuring 5.5-inches of display. Further, the device is likely to be powered by Snapdragon 805, or a Snapdragon 810 processor, with 3GB of RAM. Rumours have surfaced that the smartphone will also have a 20.7-megapixel camera, and a fingerprint sensor.
However, inclusion of Sapphire glass might be a daunting task for the company itself. Sapphire crystals are not only costly, but their production and implementation into smartphone covers is way more complex, and yes, costly. This cost-factor, if not taken into account, would badly hurt Xiaomi’s current business model of selling high-end smartphones at relatively rock-bottom prices. Xiaomi’s business strategy is often compared to Apple, and this approach of using Sapphire glass would come no different.